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Hammock Relaxing

Live Level 1 & 2
in the Florida Keys


The use of hypnosis to access the subconscious mind and generate novel solutions that result in quantifiable gains.

Sphere on Spiral Stairs


                  Hypnosis works by communicating with the subconscious mind.


The subconscious mind controls all of the autonomic processes that you don't have to think about. It's where our thoughts, memories and accumulated experience reside. It controls our emotions, our habits and our responses to the world. The conscious mind is more logical, critical and analytical - it's constantly making value judgments.


 Hypnosis uses suggestion to guide attention. Hypnosis lets people focus on a single topic like a laser. Hypnosis allows the unconscious mind to make new connections between information and experiences. Hypnosis works by updating the unconscious mind with new and more helpful information, like reprogramming a computer.


                                                ABOUT CREATIVITY



Creativity: A Novel Idea


Invention: A Novel Idea in a Tangible Form


Innovation: A Novel Idea in a Tangible FormThat Generates a Quantifiable Gain.




AHA! moments, discoveries, or brand new insights occur when the brain has aggregated shards of related information into a wholly novel, highly applicable construct – something akin to the ‘whole’ that is  greater than the sum of its parts.

The ability to set aside our conscious judgement and logic is a key principle to creative thinking. There are many tools and techniques that can be utilized to drive creative production when the conscious mind steps out of the way and allows for freedom of expression.

"The Sweet Spot"

HYPNOSIS                        CREATIVITY



Area of Focus


Individuals, Groups, Organizations


Hypnosis                   Creativity

Business Need

Creative energy focused on insight and discovery in a Hypnotic state or trance.



hypnohack targeted at the generation of large quantity of creative thoughts and ideas through tapping into the creative subconscious.


A hypnohack targeted at the creation of inventions  and innovations that generate tangible results.

Red Wall & Stairs

Running Group Sessions

           Hypnovation sessions can be
                  1 full day or 2 full days                                depending on the scale of the                                     innovation effort.

                                   Sessions can be held                                       with intact groups or a                                           mixture of participants                                          representing a variety                                                 of functions.



Hypnosis & Creativity


Health and Fitness

Creating strategies and patterns to continuously improve physical and mental fitness. These choices are then made at an unconscious level.


Areas of Focus





Sphere on Spiral Stairs


Hypnovation Presentations:

Hypnothoughts Conference 2021 Audio Recording     

South African Creativity Conference 2022

Creative Problem Solving Institute Conference 2022

Hypnothoughts Conference 2022

Session Write-up:

Hypnotivity - Finally a Replacement for Brainstorming


You've been there before... "Let's have a brainstorming session."

Businesses are conditioned to use Brainstorming, a 70 year old process, as the only way they know to solve problems and generate ideas. Typically, they end in lists of ideas on flipchart paper that are folded up and put in a drawer somewhere never to be seen again. Welcome to the 21st century methodology for tapping into the creative minds of the people in business idea sessions.

As a hypnotist you can run these sessions with business groups and be seen as a creativity consultant. Now that's where the money is! They love these sessions because they are fun and they generate tons of ideas that are implementable. Plus, they will bring you in to facilitate anytime they want an idea session because they don't know how to do hypnosis. If you are looking to expand your practice don't miss this session.


Leading the Brain through the Storm


Deferral of judgement and logic is a key principle to creative thinking. There are many tools and techniques that can be utilized to encourage divergent thinking without judgement. One tool, Hypnosis might just be one of the most powerful. Hypnosis can be used to drive creative thinking when the conscious mind steps out of the way and allows for freedom of expression. Through the most basic use of hypnosis, participants in Hypnotivity sessions open their minds to their creative subconscious. Generating innovative solutions to current challenges.


Curious about Hypnosis? In this session we will explore all the myths and beliefs people have about hypnosis. From therapy sessions to comedy stage shows there are many misunderstandings about it. Once we are clear, everyone will have a chance, if you want, to experience the use of the creative subconscious in a hypnotic state of mind.


We will also explore “Hypnovation” which is a process that is used as a business strategy. A tool that allows an organization to tap into the creative subconscious of the individuals within the organization to find solutions and implement innovation. These sessions can ultimately transform the culture of the organization to one that thinks and behaves as innovators. Belief change and cultural change happen when Hypnovation sessions become a part of the organization’s approach to innovation. 


If that is not enough we will also explore Mentalism and it’s links to hypnosis and creativity as a rapport builder. You will walk away with some very fun icebreakers.


Why Frank:

Frank Prince, author and hypnovation consultant began his professional career with a degree in engineering. After five years of success learning and implementing innovation strategies for Frito Lay and PepsiCo generating $500 million in bottom line profits, he left and focused on Business Innovation and Creativity. This led to over 35 years of consulting work driving results in organizations through innovation. Over the past 15 years Frank has focused on new ways of tapping into the creative subconscious and has created a very powerful strategy utilizing hypnosis. He coined the term “Hypnotivity” as the 21st century replacement to brainstorming. Clients include many Fortune 100 firms including Conde Nast, Media Networks, Procter & Gamble, Perrier, Kellogg, Yahoo, The Star Tribune, Bayer and Nabisco. Frank also uses these Hypnotivity techniques as he performs on stage as a Comedy Stage Hypnotist and can be found everywhere from National Sales Meetings to Local State Fairs throughout the USA and Canada. 

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Why Melissa?

Melissa Wild is a creativity consultant and serves as a coordinator for Genesee College in New York. Melissa has a certification in Simulation and has spent years honing her skills designing educational experiences, developing qualitative research and creating advanced simulation labs. With a degree in Psychology she became passionate about neuro-linguistic programming. This led her to the field of Hypnosis in the Master Practitioners program where she became certified through Ericson International College. Expanding her knowledge in the field, Melissa obtained her Masters in Creativity and Leadership at Buffalo State college. Melissa now serves on the faculty for the Creative Education Foundation where she has trained hundreds of people in both foundations and facilitation skills utilizing the CPS process. Her artistic side is fueled by her passion for gaining Insights Through Nature Photography. A popular course that she offers at the Creative Problem Solving Institute and at the Florida Creativity Conference.


Thanks for submitting!

16304 Rock Lake Dr.   

Odessa, Fl 33556

Cell: 214-215-8555



Creative Problem Solving_edited.png

Facilitating Hypnovation and Hypnotivity sessions with business groups or individuals requires the fusion of two distinct skill sets. First is a proficiency in hypnosis. Skills in Stage Hypnosis or in Individual Hypnotherapy practice both work fine. The second skill set is in the ability to facilitate creative problem solving. Our training courses focus on teaching hypnotists at multiple learning levels.

There are three levels of training offered. These courses are open to  individuals who are looking to master the skills needed to bring Hypnotivity and Hypnovation into businesses.

A class is scheduled for March 24-26, 2023. The class will be taught by two instructors: Frank Prince and Melissa Wild. Melissa is a master trainer in Creative Problem Solving and serves as a Leader for the Creative Education Foundation. 


The workshop starts at 3:00 on Friday giving participants time to fly in that morning if needed. It then runs until 9:00pm and includes a working dinner.

A full day on Saturday with a dinner out together . Sunday we get an early start and wrap up by noon so that participants can head back to the airport for flights.


It will be down in the Florida Keys, at a perfect time of the year to escape the approaching winter.


Call Frank at (214)215-8555, to get the details and get registered. Registration ends November 1st so that commitments can be confirmed with the location.


Level 1

Creative Problem Solving (CPS)

Creative problem solving is a powerful process for generating novel solutions to existing problems. The process utilizes fundamental principles to creative thinking. It is the fusion of these principles with the principles of hypnosis that allow for the creation of Hypnotivity. Anyone can learn and master these skills.


This workshop provides both the principles and the process through an experiential methodology allowing you to be able to leave and utilize the skills right away. Through practice you will gain mastery.

Level 2

CPS Facilitation Skills

CPS Facilitation Skills are key to being able to work with groups doing Hypnotivity and Hypnovation sessions. When you run a session, you first teach the principles and then facilitate the process. This allows them to become excellent participants.


This workshop provides the structure to run both Hypnotivity and Hypnovation sessions. Through experiential learning you will practice solving real world problems. You jump right in to the deep end of the pool knowing we are right there if ever needed. You will walk away with an outline for running paid sessions in businesses.

Level 3

Mastering Hypnovation Sessions

This master class focuses on the design  and running of customized Hypnovation sessions within organizations. The focus is on how to facilitate an organization to the level of a true idea factory. It is about making Implementing Innovation a part of their culture. Tracking and measuring results from the sessions. 

The workshop also explores variations on hypnotic strategies to utilize with the group. We explore stage hypnosis strategies that map over into the business world. The workshop is very targeted to the need level of the participants and is just a handful of people.

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